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News 'N Stuff - Readership

 

News 'N Stuff is a premier newspaper for children published every two weeks by Magna Infotech in India. This newspaper contains the latest on news and people who make news, tailored in a manner that is easy for children to read and understand. 

  • Over 400 schools across the country have had 10+ subscriptions that have been used regularly in the classroom.

  • Over 15,000 individual children are subscribers.

  • Readership Feedback Survey Indicates that:

    • Each subscription copy of the paper is read by 3 individuals taking our total readership to 45,000 plus.

    • 75% of our subscribers are children from SEC A and B households

    • Pester Power: A large majority of them [more than 80%] participate actively in the decision-making process pertaining to purchase of wide variety of goods at home. From consumer durables to FMCGs they significantly influence the buy decisions.

    • 45% of them can be categorized as opinion leaders wielding considerable influence on their peer communities.
       

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News 'N Stuff

 

 

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